As many of you might have noticed, we have now launched our very first handbag – the Veronica Bag. Veronica herself wanted to create the perfect bag that she had been looking for. She was looking for a bag that is feminine, classic and luxurious. The Veronica Bag is the perfect sized bag, it works perfectly both during the day and for the evening event. You can carry the bag by the top handles or the optional shoulder strap.
The Veronica Bag is a bag that can keep up with you and look super-chic at the same time, a must-have in every woman’s wardrobe. It’s crafted from 100% genuine calf leather. It features top handles, top zip closure and a tag. The bag opens to a canvas-lined pocketed interior. The bag is available in the colors black, purple and desert rose.
As Veronica has put a lot of time and effort into creating this bag she’s extremely happy with the successful launch of the bag and the positive response it has gotten from women in all ages. As this is the very first bag Veronica Virta launched, it felt natural to name it the “Veronica Bag”. But stay tuned, there is more to come!
Hi loves. It’s been a while. It’s Friday and finally time to show you some of our dreamgirls from the past weeks. Hope you enjoy and wishing you all a lovely Friday!
The Alexandra model was one of the very first tweed jackets I designed. I designed it based on what I wished that I had hanging in my own closet – a jacket that can be used at almost every occasion. As I previously had been working as a Financial Manager I thought this was the perfect model for a jacket. The model is short and neat and can be used over a dress or paired with suit trousers. If you’re going for an off-duty look you can style them with leather pants or skinny jeans. The round neckline gives the jacket a classic silhouette, which will never go out of style. Our logo-embellished gold buttons makes the jacket even more luxurious and puts my signature on it.
Why a tweed jacket?
While working in finance, my dream was to have a collection of tweed jackets in many different colors hanging in my closet. With three kids, you have to dress quickly in the morning and a tweed jacket makes it so much easier. Match your jacket with a dress or with a top and voilá – you have a new outfit every day. However, I didn’t manage to build myself a decent collection of tweed jackets as it was really difficult to find tailored and good quality tweed jackets at a reasonable price level on the market at that time. That’s why I took the issue into my own hands and started designing them myself.
How did the jacket become a classic?
Alexandra is today our most-loved jacket. We have it every season in many different colors and fabrics. The Alexandra jacket is a fantastic investment that will never go out of style. The customers that buy the Alexandra jacket are aged everywhere between 18 and 80, and that is also proof of its classic and timeless design.
It’s fantastic to see that many of our customers are coming back and buying the jacket in new colors. They love the design and are building the wardrobe I dreamed of before. This is the best kind of response I can get, and it makes me love my job as a designer. To simplify the everyday life of women and make them feel pretty in my design.